Presenter: Rob Bunting
Google AdWords has revolutionized online advertising by enabling advertisers to place text ads on search engines alongside organic search results and text or banner ads on thousands of other websites and only pay when people click on the ads. This has proven to be one of the most cost-effective and efficient forms of advertising ever created. While many companies have been able to get great results from advertising with Google AdWords, others have struggled from not understanding the nuances of how AdWords works and ended up frustrated with poor results. In this webinar Rob Bunting of the Cincinnati I-marketing Group, a Google AdWords Qualified professional who has been using AdWords since 2002, will demonstrate the steps to creating and setting-up a well organized and effective Google AdWords campaign and some of the keys to success. Emphasis will be placed on how to analyze your results so you can optimize your campaign along with how to avoid some of the most common AdWords mistakes that could cost you money.