MSP University
Over 16,000 Readers!
IT and Managed Services Newsletter
MSP University helps Solution Providers succeed...period.
November 2009
|
|
|
|
|
Featured Links |
|
Platinum Sponsor
Gold Sponsors
Bronze Sponsors
|
|
|
|
Welcome to MSP University |
Happy Thanksgiving! 
In the fall of 1621, about a year after the Mayflower Pilgrims arrived in Plymouth, they put together a feast and broke bread with their Native American neighbors. The menu featured fowl, venison and fish, along with wheat and corn products.
Sporadic national, regional and individual Thanksgivings followed, but the day did not become an annual, national holiday until 1863.
President Abraham Lincoln proclaimed a national day in which to express thanks for the many blessings enjoyed by Americans.
Today, Thanksgiving is celebrated on the second Monday of October in Canada and on the fourth Thursday of November in the United States. Thanksgiving dinner is held on this day, usually as a gathering of family members, and features a menu of turkey and a variety
of vegetables and side dishes.
|
|
FREE MSP University Membership! |
 Have you created your FREE MSP University
account yet? Just browse over to
www.mspu.us and sign up to receive access to IT and Managed Services webinars, tools, forms and collateral to help you transform or improve your IT practice with valuable resources in areas of business operations, HR and hiring, sales and marketing and
service delivery, project management and help desk operations.
Learn how to:
- Revolutionize your existing business model
- Transition existing break-fix customers to Managed Services clients
- Market to the right prospects and close Managed Services business
- Choose the right tools and technology to maximize your efficiencies as an MSP
- Build closer relationships with vendors and fulfillment partners
- Grow your revenue month after month, year after year
How much annuity-based revenue is your IT practice currently generating?
What is your company worth?
What are your plans for improvement?
Let our experience and expertise provide you with all of the information you will need in order to successfully transition your IT Business to a successful Managed Services Practice!

|
|
|
|
|
|
|
The Best NOC and Service Desk Operations
BOOK EVER! reveals how to build, staff and maintain a NOC and Service Desk effectively and profitably, along with best practices and techniques to increase efficiencies and net profits for these critical business units of your IT practice. Whether you
are looking to build out your NOC and Service Desk from scratch, are interested in learning how to effectively outsource and manage specific components of these units, or simply wish to evaluate the processes you currently employ in your own NOC and Service
Desk, this reference guide will teach you how to improve processes, maximize efficiencies and increase client satisfaction -
all while improving your bottom line!
We've included everything you need in The Best I.T. Service Delivery BOOK EVER!
This resource has been highly requested by solution providers, internal IT departments and channel organizations worldwide, and fills the void for a NOC and Service Desk-specific work for the IT industry covering design, tools, deliverables and hiring,
compensating, training and managing staff; along with processes, client on-boarding and management processes, outsourcing to 3rd party fulfillment partners and service delivery.
"The Best NOC and Service Desk Operations BOOK EVER!" applies the most highly effective NOC and Service Desk operations and delivery techniques ever developed to increase your efficiencies, client relationships and revenue, allowing you to scale your services
effectively and economically!
Includes valuable additional downloadable forms, tools and collateral!
The only NOC and Service Desk book written by Service Providers for Service Providers covers the following:
- Infrastructure Design
- Service Locations
- Hardware
- Services
- Disaster Preparedness and Business Continuity
- Tools and Technology
- RMM Tools
- PSA Tools
- Remote Access Tools
- Integration
- Management
- Deliverables
- Services
- Remote Monitoring
- Remote Patching and Updating
- Remote Optimizing
- Remote Service Desk
- Remote Dispatch
- Onsite Service Delivery
- Disaster Recovery and Business Continuity
- Vendor Management
- Supported Hardware
- Supported Applications
- Supported Services
- Supported Vendors
- Agreements and Addendums
- SLAs
- Processes
- Incident Management
- Problem Management
- Configuration Management
- Change Management
- Release Management
- Service Level Management
- Service Financial Management
- Capacity Management
- Service Continuity Management
- Availability Management
- Security Management
- People
- Hiring
- Writing Effective Employment Ads
- Using DISC Behavioral Profiles for Hiring Right the First Time
- The Interview Process
- The Offer Letter
- The Employment Agreement
- Compensation plans
- Training
- Clients
- Requirements
- Client Qualifications
- Environment Qualifications
- On-boarding
- Business Needs Analysis
- Technology Assessment
- Required Infrastructure Upgrades
- Provisioning
- Training
- Go-Live
- Client Satisfaction
- Ongoing Review
- Management
- Key Performance Indicators
- Getting the Right Data from your Systems
- Increasing Efficiencies
- Reducing Costs
- Maintaining Effective Communications
- Scaling Services Successfully
- Outsourcing
- Considerations
- What to Keep
- What can be Outsourced
- Integrating outsourced resources with your internal systems and staff
- Dispatch and resource allocation
- Communication, alerting and status reporting
- SLA maintenance
- Change management
- Escalation management
- Risk management
Includes valuable additional downloadable forms, tools and collateral!
|
The Cloud Needs a Manager or Two
|
By using cloud computing and virtualization technologies, corporate enterprises have gained advantages that they have never before realized:
consolidated computing environments, reduced hardware and software management, and cost containment. As a result of continually decreasing costs and increased benefit, these solutions are now becoming widely utilized in Mid and Small business markets as well.
But for MSPs, new challenges have arisen by throwing multiple deliverables together into a constantly growing value-added smorgasbord for their clients. That is why you need to have a good management system in place to streamline your
service delivery processes and increase your efficiencies. Here is what to look for in management systems:
Total Integration
For maximum efficiency you need a solution for managing networks, systems, services and applications as well. But that is just the beginning. To best serve your clients, your solution requires other management capabilities as well, such
as CRM functionality, robust reporting, invoicing, asset management, integration with your accounting system, inventory control and more.
Cross Computing Environments
The ability to use these solutions in cross-platform environments is a key component made increasingly more necessary as market share is gained by operating systems other than Microsoft Windows - hence the need for not only Windows support,
but Linux/Unix, Mac compatibility and more.
NOC and Service Desk Tools
The ability to auto-generate trouble-tickets based on alert conditions and remediate simple incidents through scripted responses makes maintenance and service much more proactive, efficient and effective. Popular RMM tools such as
Kaseya and Level Platforms offer these capabilities, along with a host of other features to offload many of the labor-intensive
chores of a NOC such as patching and updating devices, operating systems and applications. Maintaining a robust knowledgebase is a key to speeding identification and remediation of previously resolved issues, and this component is included in most PSA solutons
on the market today, such as
ConnectWise,
Autotask and
Tigerpaw.
The next question in this discussion: do you allow your clients some level of management and customization in your toolset? The answer to that will depend on the client and the reasons for providing some of that control. Again, most popular
RMM and PSA solutions offer some level of access and rights management for additional users, so you may decide to share these benefits, or even market them to your clients when it makes sense. Does doing so invite the possibility for conflicts and configuration
problems to occur? Certainly, but the bigger issue is one of meeting client needs and flexibility.
With stringent guidelines in place and carefully monitored access, certain parts of your MSP tools can be client managed. This will allow a client to feel less like a customer and more like a partner - especially if you service the Mid
and Enterprise markets, where the potential for your supporting an internal IT resource or team is more likely, and sharing your toolset can build a stronger relationship. On the other hand, this can also uncover inadequacies in the internal IT resource or
team, so tread lightly here, and work to help these resources improve their efficiencies and effectiveness, garnering their trust and support. This way you are perceived as the Trusted Advisor from both the decision maker and their IT resource(s). And isn't
that what you want?
With the above systems fully implemented, you will be able to provide effective management for your clients' environments as well as for your own internal operations.
Resource management in a cloud computing environment is challenging to say the least. RMM and PSA solutions are being revved to support these solutions. That is why it is important for you to select and configure your solutions now, as the
more your client base grows and your solutions diversify, the more you will need these systems. And once they have been implemented, you will be better able to meet the needs of your clients, and keep your own cost structure under control as well.
Attend MSP University's next Boot Camp for FREE!
|
|
MSP University FREE Webinar Course Highlight |

Maximizing Service Delivery Profits During Economic Downturns...
2009 looks to be another year of belt-tightening for businesses, with the recession now a reality
as markets decline and stock indexes hover near their lowest levels since the 1980's. How will our economic outlook affect Managed Services Providers, and what can we do to weather the next 12 months to grow our businesses and become more profitable than we
were in 2008? In this timely Webinar I discuss how to reduce costs, increase revenue and leverage existing client relationships in order to sell more solutions as a Trusted Advisor during times of economic uncertainty.
This Webcast focuses on how the recession will affect your customers and prospects, and what you can do to weather the next 12 months to grow your business and become more profitable than in 2008.
This discussion includes 10 key takeaways that will help you increase your profits in 2009 and beyond.
Click
here to watch this informative Webinar (log in with your FREE MSP University credentials)
Browse to
www.mspu.us/courses to download my companion White Paper titled "How to Maximize I.T. Service Delivery Profits During Economic Downturns" and access dozens of additional Webinars, forms, tools and collateral developed to improve your overall business operations,
sales & marketing effectiveness and service delivery efficiencies - equaling increased profitability.
|
|
CompTIA |
 CompTIA
is the voice of the world's information technology (IT) industry. Its members are the companies at the forefront of innovation; and the professionals responsible for maximizing the benefits organizations receive from their investments in technology. CompTIA
is dedicated to advancing industry growth through its educational programs, market research
www.comptia.org/research.aspx, networking events, professional certifications
www.comptia.org/certifications.aspx, and public policy advocacy.
www.comptia.org.
Designed especially for MSPs, CompTIA is presenting a series of workshops entitled the CompTIA MSP Business Simulation Experience that will help MSPs hone their business skills and improve their bottom line. One-day workshops are scheduled in New York City,
Washington D.C. and Los Angeles for 2009.
www.comptia.org/events/meetings/usservices.aspx.
|
|
50% Off Our 10-Day Website With Animation!
|
CONTACT US NOW TO RECEIVE 50% OFF OF OUR 10-DAY WEBSITES!
Offer ends Midnight, November 6th, 2009
We've taken our websites to the next level - and you can have yours in only 10 days flat complete with an animated home page!
Would you like your website to really drive revenue, instead of being simply a company brochure?
Would focused, compelling content strengthened by meaningful imagery in your website help attract and interest your specific target audience?
Would clearly identifying your prospects' pain and explaining how you can solve their problems in your website help your marketing efforts?
Would accurately reflecting each and every one of your services and solutions in your website help you attract new prospects and inform and interest your existing clients?
MSP University's 10-Day Website Solution is the answer!

Our 10 Day Website Solution includes an animated home page that contains customized messaging for:
-
3 Vertical-specific messages such as healthcare, financial or non-profit
-
3 Solution-specific messages such as security, disaster recovery or managed services
-
3 Client testimonials
We create all of the content for you - simply
choose from over 20 solutions and services and select your vertical markets, then provide us your client testimonials along with your color and image choices and other company-specific information, and
10 days later you'll be ready to go live with your new website!
There is simply no other organization with MSP University's experience and expertise that can design and deliver your Website solution in only 10 days that:
- Drives revenue and repeat business
- Is client-facing and attracts your target audience as part of your marketing process
- Identifies your prospects' pain and positions your organization as the solution to that pain
- Showcases every single one of your products and services
- Contains meaningful, relevant content developed by experts in your industry
- Is designed and written to maximize indexing by search engines to provide you a competitive advantage in your market
- Includes tasteful, compelling animated messaging on your home page to differentiate you from your competitors
Why wait any longer when you can have the website that represents your organization and its services
effectively and professionally and drives revenue!
Click here to get started immediately and
have your site up in only 10 days, or simply pick up the phone and dial (888) 248-9964, extension 241.
CONTACT US NOW TO RECEIVE 50% OFF OF OUR 10-DAY WEBSITES!
Offer ends Midnight, November 6th, 2009
|
|
MSP University Industry News |
Here are just a few of the accomplishments MSP University achieved in the month of October:
-
-
MSP University conducts Cloud Services Depot Channel Webcast titled "8 Areas Critical to Maximizing IT and Managed Services Practice Success"
-
MSP University conducts onsite Technical Service Delivery SWOT Analysis for Partner in Victor, NY
-
MSP University conducts onsite Technical Service Delivery SWOT Analysis for Partner in Stamford, CT
-
MSP University conducts onsite Sales & Marketing and Technical Service Delivery SWOT Analyses for Partner in Chicago, IL
-
MSP University conducts onsite Sales & Marketing SWOT Analysis for Partner in Alberta, CN
-
MSP University conducts onsite Sales & Marketing and Technical Service Delivery SWOT Analyses for Partner in Dallas, TX
-
MSP University participates in strategy meeting with
CompTIA in Chicago, IL
MSP University conducts Microsoft 5W25 Webcast on Consulting Best Practices
-
Keep up with our latest news at www.mspu.us/news
|
|
|
If you know anyone that might benefit from reading our newsletter, please forward it to them!
Sincerely,
Erick Simpson
MSP University
|
|
|
|