MSP University                        Over 20,000 Readers!
IT Solutions and Managed Services Newsletter
MSP University helps solution providers succeed...period.
February 2010
In This Issue
Free MSP University Membership!
Attend MSP University's Next Boot Camp Free!
MSP University FREE Webinar Course Highlight
Use MSPU's Article Library Free
MSP University Industry News
Join Our Mailing List!
Featured Links
 
Welcome to MSP University
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Happy President's Day!

Washington's Birthday is a United States federal holiday celebrated on the third Monday of February. It is also commonly known as Presidents Day (or Presidents' Day).

Today, the February holiday has become well-known for being a day in which many stores, especially car dealers, hold sales

The federal holiday Washington's Birthday honors the accomplishments of the man who has been referred to, for over two centuries, as "The Father of his Country". Celebrated for his leadership in the founding of the nation, he was the Electoral College's unanimous choice to become the first President; he was seen as a unifying force for the new republic and set an example for future holders of the office.
The holiday is also a tribute to the general who created the first military badge of merit for the common soldier. Revived on Washington's 200th birthday in 1932, the Purple Heart recognizes injuries received in battle. Like Memorial Day and Veterans Day, Washington's Birthday weekend offers another opportunity to honor the country's veterans.

(from Wikipedia)
FREE MSP University Membership!
 
Free MSPU Account LogoHave you created your FREE MSP University account yet? Just browse over to www.mspu.us and sign up to receive access to IT and Managed Services webinars, tools, forms and collateral to help you transform or improve your IT practice with valuable resources in areas of business operations, HR and hiring, sales and marketing and service delivery, project management and help desk operations.
 
 
Learn how to: 
  • Revolutionize your existing business model
  • Transition existing break-fix customers to Managed Services clients
  • Market to the right prospects and close Managed Services business
  • Choose the right tools and technology to maximize your efficiencies as an MSP
  • Build closer relationships with vendors and fulfillment partners
  • Grow your revenue month after month, year after year

How much annuity-based revenue is your IT practice currently generating?

What is your company worth?
 
What are your plans for improvement?
 
Evaluate your options as an MSP with our FREE membership offer - why wait any longer?
 

Find Out How to Attend MSP University's Next 3 Day IT Solutions and Managed Services Boot Camp in Dallas, TX FREE!

Boot Camp Preview
Select Image For a Boot Camp Preview!
 
REGISTRATION NOW OPEN FOR OUR MARCH BOOT CAMP
 IN DALLAS, TX MARCH 17th-19th 2010!
 
 
Register now to receive:

  • 3 Days of intensive IT Business, Sales & Marketing and Service Delivery Training - a $2,995 value!
  • 4 Reference Books and their companion comprehension tests - a $500 value!
  • Service Leadership Index™ Solution Provider Fundamentals Profitability Benchmark - a $129 value!
  • DISC Behavioral Profile - a $45 value!
  • Boot Camp On-Boarding Call - a $99 value!
  • Interaction with over 100 of your peers and key Manufacturer, Vendor and Fulfillment Partner Sponsors - priceless!
 
TRACK 1 - IT SOLUTIONS AND MANAGED SERVICES CEO OPERATIONS
TRACK 2 - IT SOLUTIONS AND MANAGED SERVICES SALES 101
TRACK 3 - IT SOLUTIONS AND MANAGED SERVICES SERVICE DELIVERY


Based upon MSP University's successful business, technical and sales and marketing methodologies, our comprehensive Boot Camps provide attendees the knowledge they need to operate profitable practices, shorten sales cycles to close more business faster and deliver services and solutions efficiently and more profitably.

Give us 3 days, and we'll give you the tools and techniques to transform your IT practice into an effective, repeatable revenue generator.
 
Our IT Solutions and Managed Services CEO Operations Track: 
  • Reveals how to structure your organization for successful growth and efficient operations
  • Covers Key Performance Indicators and Fundamental Profitability Benchmarking to allow you to measure your performance against best-in-class providers
  • Trains you to use DISC, PTSI and SSI Behavioral profiles for hiring right the first time and team-building
  • Identifies and blueprints critical staff roles within your organization and covers creating win-win compensation strategies to reward performance and increase your net profits
  • Reviews effective hiring processes for sales and technical staff for IT solutions and Managed Services sales and delivery success
This Track is recommended for: CEOs, Business Owners and Managers 

Our IT Solutions and Managed Services Sales 101 Track:
  • Walks you through each step of your first appointment-and your second, and your third
  • Teaches you to conduct a client needs analysis that reveals you as the expert
  • Provides you with key talking points and strategic answers to every possible objection
  • Clarifies the details of the IT solutions and managed services sales process
  • Covers the strategic details of Proposal, ROI Analysis, and Service Agreement - including business-winning PowerPoint presentations
  • Allows you to practice your client presentations in role playing sessions with our experts and your peers
  • Empowers you to close the deal
This Track is recommended for: CEOs, Owners, Sales Managers and Account Managers

Our IT Solutions and Managed Services Service Delivery Track:
  • Teaches standardized, best practices-based project and problem management processes and procedures that can immediately increase your efficiencies along with customer satisfaction
  • Provides an overview of Professional Services Automation, Remote Monitoring and Management and Remote Control tool requirements, functionality and interaction to maximize your resources and scale your services profitably
  • Dives deep into best practices for SLA management and service request prioritization, escalation and management to increase your effectiveness and client satisfaction
  • Discusses the pros and cons of utilizing 3rd-party service desks and how to manage and integrate them successfully into your service delivery offering
  • Covers HR tools such as DISC Behavioral Profiles and Personal Talent Skills Inventories to hire the right technical resources the first time
  • Uncovers effective techniques to properly conduct interviews, the right questions to ask and how to put together a performance-based incentive plan and offer letter for qualified technical candidates
  • Explores best practices for overall Service Management improvement and success
This Track is recommended for: Owners, Technical Managers, Professional Services, NOC and Service Desk Personnel
 

MSP University Boot Camp Agenda
Select Image to Download Agenda (subject to change)
 
There is simply no other IT Solutions and Managed Services-focused training of this type anywhere! 
 
MSP University FREE February Webinar Course Highlight
 
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Smart and Simple Ways to Leveraging Local Connections and Microsoft Giveaways! 
 
 
Are you a Microsoft Partner? Great News!
Microsoft is providing fresh, relevant content AND great giveaways for you to use to drive business through your local marketplace!
 
This is a tremendous opportunity for you to use Microsoft's Giveaways and other resources to gain exposure, build your brand, and most of all - generate leads for your products and services as you interact with local area prospects and customers!

Our special guest is Bruce Marshall, a Business Development Manager from Microsoft's Local Engagement Team.  Together we discuss how to take advantage of this tremendous opportunity made available from Microsoft and MSP University!

SMART and SIMPLE steps for Microsoft Partners to take to qualify for marketing support through Microsoft! 
 
   1. PLAN to conduct a Customer Event
   2. FEATURE ANY Microsoft Product
   3. Do at least ONE of the following:
      a. USE content from www.mslocalpartner.com
      b. PARTICIPATE with another *business entity at that Event
      (*Chamber of Commerce, Local Business, Banks, AT&T, Comcast, etc.)
      (While we encourage Partners to co-market with other Microsoft partners, in order 
      to qualify for THIS offer you must also partner with a non-Microsoft Partner.)
   4. GIVE us at least 2 weeks' notice of when and where the event will be
     a. Microsoft will provide you with a short form to collect this information.
 
About Bruce Marshall
 
Bruce MarshallBruce Marshall brings over 15 years of technology and marketing experience to Microsoft's Local Engagement Team. In his role as Business Development Manager he actively engages Microsoft partners who want to grow their businesses in their local marketplace!  Check out www.mslocalpartner.com  for more information!
 
 
 
Every MSP needs to find new ways to market their services and broaden their brand awareness to engage new prospects- when was the last time you evaluated your strategic relationship with Microsoft to maximize the opportuties available to you? Watch this valuable Webcast and execute a Customer-facing event by leveraging your Microsoft partnership''s available resources.

Use MSPU's New Article Library Free To Drive Business In 2010!

mspu libraryAre you looking for new ways to generate interest in your products and services?

Have you considered starting a newsletter for clients and prospects, or currently produce one and need compelling content to drive visitors to your website or organization?

Would you like your website to host a continually growing library of articles of interest for your clients and prospects, increasing its value as a marketing resource and improving its positioning in web searches?

If you said yes to any of these questions, you are going to love MSP University's new FREE Article Library!

The purpose of our free article library is to help attract your target audience to you by making available articles of interest to them which can be posted on your website, linked to in electronic communications such as email and newsletters, and referenced in blogs and social media sites.


Each one of the articles in our continually growing library is written specifically for your target audience - business owners that seek to improve their organizations through the use of technology. With over 30 articles currently available in 15 different categories and new articles added monthly, this valuable library will help you raise interest in your products and services by providing additional marketing touches to your existing clients and potential prospects. And the more marketing touches you are able to deliver to your prospects, the more likely they are to do business with you.

There are 2 ways to access our easy to use Article Library - simply abide by our terms and conditions and:

  • Search for and download individual articles for use in any or all of your electronic marketing communications
  • Use our RSS Feed to integrate our constantly growing Article Library into your website, blog, social media accounts, etc. automatically as we update it with new content monthly
 
MSP University Industry News
1 Day Bootcamp 
 
Here are just a few of the accomplishments MSP University achieved in the month of January:
 
 
 
  • MSP University conducts onsite IT Solutions and Managed Services Training for Partner in MO
  • MSP University conducts onsite IT Solutions and Managed Services Training for Partner in  CA
  • MSP University conducts onsite IT Solutions and Managed Services Training for Partner in NC
  • MSP University conducts onsite HR and hiring service for Technical Resources for Partner in NY
  • MSP University conducts Managed Services Webinar training for Technology Wizards User Group Meeting in OR
  • MSP University conducts client-facing lunch 'n learn event for Partner in CA
  • MSP University conducts 5w25 Webcast "8 Areas Critical to Maximizing Managed Services Practice Success"

 Keep up with our latest news at www.mspu.us/news
 
If you know anyone that might benefit from reading our newsletter, please forward it to them, and have a prosperous New Year! 
 
Sincerely,
 
Erick Simpson
MSP University