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May 2010 IT Solutions and Managed Services Provider Newsletter Over 30,000 Readers and Growing! |
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| Welcome to MSP University | Memorial Day
Memorial Day, which falls on the last Monday of May, commemorates the men and women who lost their life while serving in the American military.
Originally known as Decoration Day, it originated in the years following the Civil War and became an official federal holiday in 1971. Many
Americans observe Memorial Day by visiting cemeteries or memorials,
holding family gatherings and participating in parades. Unofficially, at
least, it marks the beginning of summer
MSP University
will be closed in observance of the upcoming Memorial Day holiday on Monday,
May 31st. We will be open at our regular hours of 8am to 5pm PST June 1st.
(from History.com)
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| FREE MSP University Membership! |
 Have you created your FREE MSP University account yet? Just browse over to www.mspu.us and sign up to receive access to IT and Managed Services webinars, tools, forms and collateral to help you transform or improve your IT practice with valuable resources in areas of business operations, HR and hiring, sales and marketing and service delivery, project management and help desk operations.
Learn how to:
- Revolutionize your existing business model
- Transition existing break-fix customers to Managed Services clients
- Market to the right prospects and close Managed Services business
- Choose the right tools and technology to maximize your efficiencies as an MSP
- Build closer relationships with vendors and fulfillment partners
- Grow your revenue month after month, year after year
How much annuity-based revenue is your IT practice currently generating?
What is your company worth?
What are your plans for improvement?
Evaluate your options as an MSP with our FREE membership offer - why wait any longer?
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| MSP University FREE May Webinar Course Highlight | 
Closing the Deal - How to Make Signing your Managed Services Agreements Irresistible to your Clients
The value of your services and how well you deliver them doesn't
matter if you can't close your opportunities...
This webinar training course covers how to close Managed
Services business in 3 appointments or less, and walks you through each
step of your first appointment-and your second, and your third, then teaches
you to conduct a client needs analysis that reveals you as the expert and
provides you with key talking points and strategic answers to the most common
objections to Managed Services.
This webinar training course also covers the details of the
managed services sales process and covers the strategic details of a Proposal,
Cost Savings Analysis, and Managed Services Agreement.
Finally, this webinar training course reveals a
Managed Services sales technique so unique, it nearly forces your prospects to
sign your Agreement and empowers you to close the deal!
The associated downloadable collateral for this webinar course
includes: A 17-page "Closing the
Deal" handout, including a prospect-facing Managed Services
PowerPoint presentation and the most common objections to Managed
Services and how to overcome them Managed Services New Client
Savings Analysis Example Managed Services New Client
Savings Analysis Template
After completing this webinar course, you will
understand how to effectively conduct each of a series of 3 prospect
appointments, and be able to utilize MSP University's New Client
Cost-Savings Analysis tool to sell on value and increase your
Managed Services profits with the collateral provided.
Every MSP needs to fine-tune their closing techniques in
order to win business - when was the last time you evaluated your sales
closing technique, and how effective is it? |
Using Email Newsletters to Grow Your Managed Service Business
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Email marketing newsletters
have  become increasingly popular as an avenue for businesses to advertise, and
for good reason.
Email campaigns are a great way to generate repeat business as well a means to
find new clients. If you are looking to expand your business through email
newsletters here are some tips to get you started as well as a look at some of
the benefits of advertising through email marketing.
To start your email marketing campaign you will first need to collect email
addresses from your current and potential clients. There are numerous ways to
do this. A couple of ideas include when they make a purchase or by having them
sign up on your website. Make sure you get permission from them to be on your
mailing list.
You will then need to determine what content you want in your email. It is best
if you can find a balance between providing useful information as well as
offering some type of special or promotion in order to get them as a repeat
client. Always make sure you provide a link back to your website. Although
collecting email addresses and developing a newsletter is pretty basic, some
people do find it over whelming. If you are one of those individuals,
there are companies available that can help you get started.
Email marketing has numerous benefits. To start with it is a great tool to use
to stay in contact with your current customers. By them receiving your email
they will remember you and be more likely to use your services in the future.
Repeat sales are a huge advantage of email marketing. Using email marketing can
also be a great way to find new customers. Always include a link in each email
that allows recipients to forward it on to their contacts. Word of mouth is a
great way to gain new business.
Email marketing is also a very cost effective way to promote your IT solutions
and managed services business. It is simple and easy to set up and it
targets your best clients, your current ones. Other marketing like advertising
or snail mail can cost a lot of money and does not necessarily target a
receptive audience.
In addition, email marketing allows you to reach large numbers of people
instantaneously. You are not only are you saving money over other forms of advertising
but also time.
A final perk to this form of advertising is how easy it can be to track
results. You will be able to quickly identify any emails that were not
deliverable and work to get them corrected. You can also set up a tracking
system to see how many people who received an email opened it and how many
acted upon it. |
Find Out How to Attend MSP University's Next 3 Day IT Solutions and Managed Services Boot Camp in Santa Ana, CA FREE!
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Select Image For a Boot Camp Preview!
REGISTRATION IS STILL OPEN FOR OUR JUNE BOOT CAMP IN SANTA ANA, CA JUNE 9th-11th 2010!
Register now to receive:
3 Days of intensive IT Business, Sales & Marketing and Service Delivery Training - a $2,995 value!
4 Reference Books and their companion comprehension tests - a $500 value!
Service Leadership Index™ Solution Provider Fundamentals Profitability Benchmark - a $129 value!
DISC Behavioral Profile - a $45 value!
Boot Camp On-Boarding Call - a $99 value!
Interaction with over 100 of your peers and key Manufacturer, Vendor and Fulfillment Partner Sponsors - priceless!
TRACK 1 - CEO OPERATIONS
TRACK 2 - SERVICES SALES 101
TRACK 3 - SERVICE DELIVERY
TRACK 4 - MARKETING
Based upon MSP University's successful business, technical and
sales and marketing methodologies, our comprehensive Boot Camps provide
attendees the knowledge they need to operate profitable practices,
shorten sales cycles to close more business faster and deliver services
and solutions efficiently and more profitably.
Give us 3 days, and we'll give you
the tools and techniques to transform your IT practice into an
effective, repeatable revenue generator.
A Special Thanks to all of our Valued Boot Camp Sponsors who make it possible for our attendees to attend our boot camps for free!
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| Become a Fan of MSP University on Facebook! |
We'd like to invite you to connect with us today to hear the latest news and events going on at MSP University.
Facebook provides us a much richer platform to engage with you through discussions, comments, pictures and video, while keeping you apprised of MSP University and events and news items you might find worthwhile. So connect with us today - it's easy! Just click the following link:
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MSP University Industry News |  Here are just a few of the accomplishments MSP University achieved in the month of April:
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If you know anyone that might benefit from reading our newsletter, please forward it to them, and have a prosperous New Year!
Sincerely,
Erick Simpson
MSP University
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